The Digital Marketing Manager is responsible for the driving innovative strategy for consumer direct sales enhancing benefits and creating brand loyalty programs, online channel revenues: web/ecommerce site optimization and affiliate sales; and digital corporate business. The Digital Marketing Manager manages the customer / member services team and works in partnership with Hospitality, Winemaking, Marketing, and Finance to provide sustainable, profitable and successful execution of business plan objectives.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include retention, interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE
PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to stand, walk, and talk or hear. The employee is regularly required to use hands to finger, handle, or feel; reach with hands and arms; and taste or smell. The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 50 pounds.